Organize your home, your mind, and your digital life - sustainably

Decluttering and Organization service
Home Declutter
I'll help you clear the clutter, organize intentionally, and feel at home again. I offer kind, practical support to help you sort, simplify and reset, without the stress. In-person and virtual options available.

Decluttering and Organization service
Digital Declutter
From messy files and overwhelming inboxes to scattered to-do lists and calendar overload, I'll help you create a calm, organized digital ecosystem that actually works for you. In-person and virtual options available.

Decluttering and organization service
Donation Connect
If you have baby items you’re no longer using or hobbies you’ve outgrown, Donation Connect is here to help. I’ll pick up your gently used items and pass them along to someone who will truly appreciate them—like a new mom or someone else who could benefit from your kindness. It’s a simple way to make a positive impact and give your items a second life.

Earthlines
Embody the beauty of Aotearoa New Zealand. Organic cotton tees and sweatshirts inspired by iconic landscapes.
Ethically crafted, embroidered to last, and woven with purpose: 10% of every Earthlines sale supports conservation of the very landscape depicted.

Eco home products
Thoughtfully handpicked eco-friendly homeware that are as kind to the planet as they are beautiful in your home.
Let customers speak for us
from 6 reviews
If you're looking for an ethically sourced shirt that is of an extremely high quality, comfort and style, then look no further. The owner of the shop is also extremely responsive and shipping times were excellent. Couldn't have asked for a better experience. Thank you Ethicali!

Loving my keepcup! I got it in almond and it's become my go-to reusable cup for my morning flat white. I love that it’s eco-friendly *and cute. Only thing is you have to carry it around with you after having your drink, but it’s not heavy enough to be much of an issue.

I've been using the Cork KeepCup for a while now, and it's exceeded my expectations. It keeps my coffee at a high temperature, is easy to clean, and is very durable too. I recommend.

Works well and is good quality. my tongue feels nice and clean. Happy with my purchase :)

Exactly as described. Small patches, well-made and brightly colored.

Surprisingly good quality - really massages the scalp. Really love it, getting another one for my sister!
Zero waste blog
View all-
What can I recycle? Aotearoa New Zealand's new ...
Explore New Zealand's recycling rules: Recycle glass, cans, and plastics (grades 1, 2, 5). Learn what can't be recycled and how to repurpose items. Discover the impact of buying second-hand...
What can I recycle? Aotearoa New Zealand's new ...
Explore New Zealand's recycling rules: Recycle glass, cans, and plastics (grades 1, 2, 5). Learn what can't be recycled and how to repurpose items. Discover the impact of buying second-hand...
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10 Creative ways to reduce food waste in your k...
Explore our comprehensive guide to reducing food waste in your kitchen. Learn practical strategies such as meal planning, creative leftovers, and smart shopping to minimize waste and live sustainably.
10 Creative ways to reduce food waste in your k...
Explore our comprehensive guide to reducing food waste in your kitchen. Learn practical strategies such as meal planning, creative leftovers, and smart shopping to minimize waste and live sustainably.
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The Journey of Our Trash: why reusable products...
Ever wondered where your trash ends up once it leaves the curb? It's a journey worth exploring. From landfills to oceans, our discarded items find themselves in environments where they...
The Journey of Our Trash: why reusable products...
Ever wondered where your trash ends up once it leaves the curb? It's a journey worth exploring. From landfills to oceans, our discarded items find themselves in environments where they...
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Cruelty free and low waste skincare kit 🧖🏻♀️
Remember that your beauty routine should never come at the expense of other animals 🐁💕 because then there’s no beauty in it at all. ✌🏼
Cruelty free and low waste skincare kit 🧖🏻♀️
Remember that your beauty routine should never come at the expense of other animals 🐁💕 because then there’s no beauty in it at all. ✌🏼