Our three core values
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Fairtrade
All products are fairly traded. We take great care in sourcing suppliers and manufacturers to ensure their workplace systems are ethical, and we pay a fair price for their goods.
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Plantbased
All products are vegan and cruelty free. We believe animals are here with us, not for us so they will never be used in any of our products.
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Sustainable
Our products are environmentally friendly. They are either zero wase, reusable and/or recyclable. We seek manufacturers that use recycled materials.
Cindersophia's Decluttering Service
A decluttered and organised space is easier to live in, we all know this. Yet the process of decluttering takes both mental and physical effort.
That’s where I come in! I’ll help assess your space, create categories, remove unnecessary items, and return what you love into better systems.
Ready to tackle a space?
Shop Sustainable
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Maungakiekie / One Tree Hill hoodie
Regular price $220.00 NZDRegular priceUnit price / per -
Recycled sari yoga mat
Regular price $220.00 NZDRegular priceUnit price / per -
KeepCup Brew Cork
Regular price $37.00 NZDRegular priceUnit price / per -
KeepCup Cold Cup Original - Recycled
Regular price $27.00 NZDRegular priceUnit price / per
Earthlines collection
Wear the beauty of Aotearoa NZ. Each item features a unique print or embroidery of locations ranging from lush beaches to your favourite local trail. Earthlines T-shirts are made from 100% organic cotton.
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Maungakiekie / One Tree Hill organic cotton T-shirt
Regular price $140.00 NZDRegular priceUnit price / per -
Maungawhau / Mt Eden organic cotton T-shirt
Regular price $140.00 NZDRegular priceUnit price / per -
Rangitoto organic cotton T-shirt
Regular price $140.00 NZDRegular priceUnit price / per
Zero Waste Blog
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What can I recycle? Aotearoa New Zealand's new ...
Explore New Zealand's recycling rules: Recycle glass, cans, and plastics (grades 1, 2, 5). Learn what can't be recycled and how to repurpose items. Discover the impact of buying second-hand...
What can I recycle? Aotearoa New Zealand's new ...
Explore New Zealand's recycling rules: Recycle glass, cans, and plastics (grades 1, 2, 5). Learn what can't be recycled and how to repurpose items. Discover the impact of buying second-hand...
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10 Creative ways to reduce food waste in your k...
Explore our comprehensive guide to reducing food waste in your kitchen. Learn practical strategies such as meal planning, creative leftovers, and smart shopping to minimize waste and live sustainably.
10 Creative ways to reduce food waste in your k...
Explore our comprehensive guide to reducing food waste in your kitchen. Learn practical strategies such as meal planning, creative leftovers, and smart shopping to minimize waste and live sustainably.
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The Journey of Our Trash: why reusable products...
Ever wondered where your trash ends up once it leaves the curb? It's a journey worth exploring. From landfills to oceans, our discarded items find themselves in environments where they...
The Journey of Our Trash: why reusable products...
Ever wondered where your trash ends up once it leaves the curb? It's a journey worth exploring. From landfills to oceans, our discarded items find themselves in environments where they...
Let customers speak for us
from 6 reviewsIf you're looking for an ethically sourced shirt that is of an extremely high quality, comfort and style, then look no further. The owner of the shop is also extremely responsive and shipping times were excellent. Couldn't have asked for a better experience. Thank you Ethicali!
Loving my keepcup! I got it in almond and it's become my go-to reusable cup for my morning flat white. I love that it’s eco-friendly *and cute. Only thing is you have to carry it around with you after having your drink, but it’s not heavy enough to be much of an issue.
I've been using the Cork KeepCup for a while now, and it's exceeded my expectations. It keeps my coffee at a high temperature, is easy to clean, and is very durable too. I recommend.
Works well and is good quality. my tongue feels nice and clean. Happy with my purchase :)
Exactly as described. Small patches, well-made and brightly colored.
Surprisingly good quality - really massages the scalp. Really love it, getting another one for my sister!