Privacy policy

Privacy Policy

At Ethicali, we respect your privacy and are committed to protecting your personal information. This policy outlines how we collect, use, and share your information when you visit our website or make a purchase.

Information We Collect

We collect personal information to process orders, provide customer support, and improve your shopping experience. This may include:

  • Contact details (name, email, phone number, address)

  • Order and payment information

  • Account login details

  • Customer service communications

  • Usage data (e.g., IP address, browser type, device info via cookies)

How We Use Your Information

We use your information to:

  • Process and fulfill orders

  • Communicate with you about your account or purchases

  • Improve our website and services

  • Send marketing communications (you can opt out anytime)

  • Prevent fraud and ensure security

Sharing Your Information

We may share your information with:

  • Service providers (e.g., Shopify, payment processors, shipping partners)

  • Marketing partners (only with your consent)

  • Legal authorities if required by law

  • Affiliates within our business group

Cookies

We use cookies to improve your experience and analyze site usage. You can manage cookie preferences in your browser settings. For more details, see Shopify’s Cookie Policy.

Your Rights

You can request access to your personal data, ask for corrections, or request deletion. If you have questions or concerns, contact us at info@ethicali.co.

Updates

We may update this policy from time to time. Changes will be posted on our website with the updated date.

Additional Privacy Information

Information Disclosure

Over the past 12 months, we’ve shared the following types of personal information with trusted partners to help operate our store and deliver services:

Type of Information Shared With
Contact details, order info, account data Service providers, marketing partners, affiliates
Shopping and support history Service providers, marketing partners, affiliates
Usage data (e.g. IP address, browser info) Service providers, marketing partners, affiliates
Geolocation (based on IP) Service providers

We do not use or share sensitive personal information without your consent or to infer personal traits.

Advertising & Marketing

With your consent, we may share personal information with marketing partners to show you relevant ads. This includes:

Type of Information Shared With
Name, email, phone Marketing partners
Purchase history Marketing partners
Usage data Marketing partners

User-Generated Content

If you post reviews or other content publicly on our site, it may be visible to others. We’re not responsible for how third parties use or share that information.

Third-Party Links

Our site may link to other websites. We’re not responsible for their privacy practices, so please review their policies before sharing personal information.

Children’s Privacy

Our services are not intended for children. We do not knowingly collect personal information from anyone under 16. If you believe a child has shared information with us, please contact us to request deletion.

Security & Retention

We take reasonable steps to protect your data, but no system is 100% secure. We retain personal information only as long as needed to provide services, comply with legal obligations, or resolve disputes.

Your Rights

Depending on your location, you may have rights to:

  • Access or delete your personal information

  • Correct inaccurate data

  • Receive a copy of your data

  • Opt out of targeted advertising or data sharing

  • Restrict or withdraw consent for data processing

  • Appeal decisions related to your privacy requests

You can exercise these rights by contacting us at ethicalimail@gmail.com. We may need to verify your identity before processing your request.

We won’t discriminate against you for exercising your privacy rights.

International Transfers

Your data may be processed outside your country. If transferred from Europe, we use approved legal safeguards to protect it.